Judy M. BakerAuthors often wait to start marketing their book until they have finished writing it. Discover why this happens, what it costs, and how starting earlier improves results.
Judy M. BakerYour book almost never has a sales problem. It has a shelf problem. The content is strong and the credibility is real, but nothing is carrying it to the people who would hire you, book you, or partner with you because of it. It's not underselling. It
Judy M. BakerIn-person events and real conversations build reader engagement that social posting can't match. Here's why, and how nonfiction authors do it well.
Judy M. BakerPicture the exact person your book was written for. Tonight, they search for help with the problem you solve. In the next ten seconds — do they find you? For most authors, the honest answer is no. That's the Visibility Gap.